Between endless minor change requests and juggling spreadsheets, product design managers can empower their team by letting AI handle the time-consuming tasks, freeing designers to focus on creative, high-impact work.
AI can actually save your life here. Not replacing people, don’t get me wrong, but it can do all the dumb time-consuming stuff so your designers can actually think and make cool stuff instead of resizing icons for 3 hours.
You don’t need everything to be perfect straight away. Get things 80% there, rough around the edges, then polish later. That’s agile design in a nutshell. AI helps hit that 80% fast, suggesting copy, checking accessibility, even spitting out wireframes.
Eg. Figma Make is a game-changer for designers, automatically generating layouts, components, and assets in seconds: Figma Make.
Your team finishes the rest, focuses on what actually matters, like the customer-centric work that requires a human brain, empathy, and thinking that isn’t always logical. Suddenly everyone’s not drowning in minor changes.
“Suddenly everyone’s not drowning in minor changes.”Thing is, you gotta use it smart, otherwise it’s just more noise. Don’t let AI make decisions for you, just let it handle the time-consuming stuff, get things mostly done, and your brilliant humans do the creative, high-impact work. And honestly, seeing your team actually enjoy designing again… worth it.
